39. Meet one new customer each day
By Megan Moyer for our “99 Ways to Make a Positive Difference in Your Pharmacy” blog series I’ll admit, when I read the title of this post, I thought, “how could a pharmacist meet one new customer each day?” But it doesn’t mean you have to hit the pavement or constantly go to community or networking events, there’s […]
43. Partner with other local businesses
by Steve Choate for our 99 Ways to Make a Positive Difference in Your Pharmacy blog series You’ve likely heard the saying, “No man is an island.” Likewise, no pharmacy is an island. You cannot do it all alone. Today’s retail environment is more challenging than ever. Not only are you competing with other brick-and-mortar […]
4. Recommend products to improve customers’ health
by Aaron T. for our 99 Ways to Make a Positive Difference in Your Pharmacy blog series Now more than ever, there are an enormous amount of over-the-counter (OTC) treatments to choose from. With all of the choices available, the decision-making process can be overwhelming for consumers. Most of the time, shoppers make decisions on […]
36. Enter your store through the front door
by Julie Bonnell for our 99 Ways to Make a Positive Difference in Your Pharmacy blog series We all get into routines. In fact, routines allow us to be efficient at repetitive tasks we need to accomplish so we can focus on the more demanding aspects of our day. The trouble with routine is that we […]
2. Talk to your customers every day!
by Steve Choate for our 99 Ways to Make a Positive Difference in Your Pharmacy blog series From my earliest days in retail, I was told by loss prevention teams to always engage every customer I saw and say “Hello” and ask “How may I help you?” The teams’ reasoning was that this would discourage […]
24. Mail birthday and special wish cards
by Julie Bonnell for our 99 Ways to Make a Positive Difference in Your Pharmacy blog series In my visits to independent pharmacies, one thing that always stands out for me when I stop and talk to customers is the personal relationship they have with the pharmacist. When asked, “why do you come here?” the […]
14. Use colorful, professionally-printed signs to encourage impulse sales
Signs, signs, everywhere signs (at shelf) by Aaron T. for our 99 Ways to Make a Positive Difference in Your Pharmacy blog series Signs are an important part of retail merchandising. They are a visual display tool that can highlight your front-end product offerings and draw attention to specific items you want to promote. Dynamic, […]
Making Seven Seconds Count
by Dave Wendland Seven seconds – that’s how much time shoppers generally spend at shelf “searching” for an item to purchase. Let’s put this into perspective: it takes food only seven seconds to go from the mouth to the stomach via the esophagus; a Ferrari can accelerate from zero to one hundred miles per hour within four seconds; […]
25. Be accessible to your employees (associates)
by Steve Choate for our 99 Ways to Make a Positive Difference in Your Pharmacy blog series The greatest assets that you have are not the building, inventory, or your location. The greatest assets you have are your employees. My first recommendation is that you call them something other than employees. Here at Hamacher Resource […]
87. Be a member of industry organizations
By Dawn Vogelsang for our 99 Ways to Make a Positive Difference in Your Pharmacy blog series As a member of several industry organizations myself, I can attest to the enormous value of participating in these associations. State pharmacy associations, national organizations such as the National Community Pharmacists Association (NCPA), and specialty pharmacy professional groups offer […]