EASILY MANAGE AND MERCHANDISE YOUR INPEPENDENT PHARMACY FRONT END
Position your store for profitability with HRG’s IN.store™ Category Management Tools exclusively for small chain and independent pharmacies.
Our team of experienced category research and pricing analysts review 24 health, beauty, and wellness categories annually and determine which items are best positioned for success in community pharmacies based on careful analysis. Subscribers to IN.store have access to category management tools each month that includes:
- Easy-to-read, accurate planograms
- Competitive, specific pricing guidance
- New item recommendations
- Monthly themed endcaps
- Small-format planograms for most core categories
Subscribers can use the convenient IN.store portal to get the most impact from the program, including a rolling 12 months of planograms, channel category ranking reports, and a space-to-sales calculator. There is also a “Talk to Me” feature to submit questions to HRG analysts as they arise. Personalized phone support is also always available.
Rely on IN.store Category Management Tools for which products to carry, where to merchandise them, and how much to charge.
CATEGORY REVIEW PROCESS
Being considered for independent pharmacy planogram placement
Wholesalers and retailers rely on HRG’s data-driven IN.store Category Management Tools — including planograms — to guide better-informed decisions regarding their assortments. HRG category and product analysts proactively collect information from manufacturers about their current and new-to-market products to forecast which items are poised for success in independent pharmacy.
Our impartial team of analysts performs a thorough review of 24 HBW categories according to our annual schedule.
- Once manufacturer product information is received, it is compiled, combined with category sales data, and objectively analyzed.
- Analysts develop their strategy and recommendations for each category utilizing the most up-to-date information available.
Distributors and retailers rely on these strategies and recommendations to ensure they are stocking items that have the best chance for success in the independent pharmacy channel.
There is no “pay-to-play” here. The analysts make completely independent, objective planogram decisions.
If you are a manufacturer who received an email or call from one of our analysts asking for information about your product, a price list, or the product itself, it’s to ensure we have the most up-to-date and accurate product information in our database, so please respond in the requested timeframe. Questions? Contact us.